Director of Sales, APAC

 

An Amazing Career Opportunity for Director of Sales, APAC!!! 

Location: Australia, Hong Kong or Singapore

Job ID: 37297

 

Who are we? 

 

HID powers the trusted identities of the world’s people, places, and things, allowing people to transact safely, work productively and travel freely.

We are a high-tech software company headquartered in Austin, TX, with over 4,500 worldwide employees. Check us out here: www.hidglobal.com and https://youtu.be/23km5H4K9Eo 

 

Identification Technologies (IDT):

IDT is creating trusted identities for IoT applications through Smart Components and Enabling Services.

HID’s Identification Technologies powers the trusted identities of the world’s people, places and things through smart components and cloud services. We make it possible for people and organizations to transact safely, work productively, and travel freely. Our contactless identification and sensing (RFID, NFC, and BLE) components and solution enabling technologies address the dynamic requirements across multiple industries to wirelessly connect, identify, collect and manage data quickly and accurately across virtually any IoT application.


Are you ready to make a difference? Join us and help shape the future of security. 

 

          Summary

HID Global's Identification Technologies Business Area seeks an ambitious, results-driven Director of Sales, APAC to take charge of the EAT RFID sales, focusing on HID Omnikey Desktop & Embedded Readers. This critical leadership role will be responsible for driving significant revenue growth across the APAC region by building and nurturing a high-performance sales team. The ideal candidate is a strategic yet hands-on leader who can set clear growth objectives, inspire excellence, and ensure that every team member is equipped to exceed their targets. This position offers an opportunity to make a transformative impact on the business by expanding our presence in key verticals, including Healthcare, Enterprise, Secure Printing, EV Charging, and more.

 

 

As our Director of Sales, APAC, you’ll support HID’s success by: 

  • Build and lead a high-performance sales team across the APAC region, fostering a culture of accountability, continuous improvement, and success. Drive top-line revenue growth by ensuring the team is aligned and motivated to achieve ambitious sales targets.
  • Develop and execute a robust regional sales strategy for the EAT RFID product line, focusing on expanding the market share of HID Omnikey desktop and embedded readers in core verticals.
  • Take ownership of the revenue targets for the APAC region, working relentlessly to meet and exceed these objectives through effective sales planning, execution, and pipeline management.
  • Recruit, mentor, and develop top talent, ensuring the team has the skills, tools, and motivation needed to drive sustained growth. Foster a collaborative and supportive team environment where each member can reach their full potential.
  • Forge and maintain strong relationships with key partners, distributors, system integrators, and end customers, ensuring that our go-to-market strategy is aligned with the needs of the market.
  • Identify and capitalize on new business opportunities in high-growth sectors, including Healthcare, Enterprise, Secure Printing, EV Charging, and others, to achieve consistent revenue growth.
  • Collaborate closely with internal teams, including product management, marketing, and technical support, to ensure the seamless delivery of customer-focused solutions that drive adoption and revenue.
  • Provide transparent and actionable sales forecasting and performance insights to senior management, ensuring strategic decisions are informed by accurate market data.
  • Stay at the forefront of market trends, competitive activity, and customer needs, leveraging this insight to adjust strategies and maintain a competitive edge.
  • Represent HID Omnikey RFID at industry events, trade shows, and conferences to build brand visibility, engage with industry stakeholders, and reinforce our market leadership.

 

 

Your Experience and Background include:  

  • Bachelor’s degree in Business, Engineering, Technology, or a related field is preferred; an MBA or relevant advanced degree is a plus.
  • 10+ years of experience in sales leadership within the RFID, secure access, or related technology sectors, with a focus on building high-performance, multi-regional teams and driving revenue growth through strategic relationships with OEMs, distributors, and system integrators.
  • Proven and demonstrable sales leadership experience with a track record of building and managing high-performance teams consistently delivering strong revenue growth in the RFID or similar technology sectors.
  • Strong understanding of RFID technology and applications; experience in use cases such as physical and logical access control is a plus.
  • Experienced in setting ambitious revenue goals and leading a sales team to exceed these targets consistently. Skilled in pipeline management, forecasting, and implementing scalable processes for revenue acceleration.
  • Strong focus on recruiting, developing, and motivating a top-tier sales team, with a demonstrated ability to create a culture of accountability and success. Proven record of fostering talent, driving engagement, and ensuring team alignment with business objectives.
  • Extensive experience identifying, developing, and securing new accounts and strategic growth opportunities, especially in high-growth verticals like Healthcare, Enterprise, Secure Printing, and EV Charging.
  • Ability to cultivate and manage strong relationships with key channel partners, distributors, system integrators, and end-users, with experience in both channel and direct sales models.
  • Proven experience working cross-functionally with product management, marketing, and technical support teams to ensure alignment in go-to-market strategies and customer engagement.
  • A data-driven approach to sales planning and strategy, with the ability to assess market conditions and adjust tactics to meet revenue objectives and capitalize on new opportunities.
  • Proficiency in CRM software (e.g., Salesforce.com) and digital sales tools to effectively manage account activities and sales pipelines.
  • Ability to navigate and collaborate across cultures and regions, with a flexible approach to accommodate different time zones and travel requirements.

 

 

Language Skills: 

  • Ability to effectively communicate in the English language, both verbally and in writing.
  • Proficiency in additional languages is advantageous, especially for engaging with diverse markets across APAC.
  • Ability to communicate and present effectively as a “speaker” via web-based presentations and in face-to-face meetings with internal and external stakeholders and customers.

 

Computer Skills: 

  • Proficient in MS Office applications, such as Word, Excel, PowerPoint, etc.
  • Familiar with operating systems, such as Windows, etc.

 

Customer Expectations

Highlight knowledge, skills, abilities and traits necessary in this role to satisfy our customer's expectations

  • Address and resolve conflicts effectively to maintain positive relationships with partners and customers.

 

Work Environment

The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

  • Employee works primarily in an office environment, within a well ventilated area, and is exposed to moderate noise levels.

 

Work Requirements

  • Compliance to all relevant HID Global policies and procedures related to Quality, Security, Safety, Business Continuity, and Environmental systems.
  • Travel and fieldwork, including international travel may be required. Therefore, employee must possess, or be able to acquire a valid passport.
  • Must be legally eligible to work in the country in which you are hired.  

 

What we can offer you:

  • Competitive salary and rewards package
  • Competitive benefits and annual leave offering, allowing for work-life balance
  • A vibrant, welcoming & inclusive culture
  • Extensive career development opportunities and resources to maximize your potential
  • To be a part of a global organization that is pioneering the hardware, software and services that allow people to confidently navigate the physical and digital worlds

 

 

Why apply? 

  • Empowerment: You’ll work as part of a global team in a flexible work environment, learning and enhancing your expertise. We welcome an opportunity to meet you and learn about your unique talents, skills, and experiences. You don’t need to check all the boxes. If you have most of the skills and experience, we want you to apply.
  • Innovation: You embrace challenges and want to drive change. We are open to ideas, including flexible work arrangements, job sharing or part-time job seekers.
  • Integrity: You are results-orientated, reliable, and straightforward and value being treated accordingly. We want all our employees to be themselves, to feel appreciated and accepted.

 

HID is committed to building a diverse, equitable, and inclusive workforce that reflects the global communities we serve. As an equal opportunity employer, we welcome applications from individuals of all backgrounds, experiences, and perspectives. We evaluate applicants without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, disability, age, veteran status, or any other legally protected characteristic. Our goal is to create a workplace that empowers everyone to thrive and be their authentic selves, fostering an environment of mutual respect and inclusivity. If you have a disability and require assistance or accommodation to participate in the application process or to perform essential job functions, please contact accommodations-ext@hidglobal.com.

 

We make it easier for people to get where they want to go!
On an average day, think of how many times you tap, twist, tag, push or swipe to get access, find information, connect with others or track something.  HID technology is behind billions of interactions, in more than 100 countries.  We help you create a verified, trusted identity that can get you where you need to go – without having to think about it.  
 
When you join our HID team, you’ll also be part of the ASSA ABLOY Group, the global leader in access solutions. You’ll have 61,000 colleagues in more than 70 different countries. We empower our people to build their career around their aspirations and our ambitions – supporting them with regular feedback, training, and development opportunities. Our colleagues think broadly about where they can make the most impact, and we encourage them to grow their role locally, regionally, or even internationally. As we welcome new people on board, it’s important to us to have diverse, inclusive teams, and we value different perspectives and experiences.

 #LI-HIDGlobal

Kowloon Bay, HK Singapore, SG, 348615 Camberwell, VIC, AU, 3124 Bayswater, VIC, AU, 3153

Sales, Marketing & Product Management
Travel Required: 61%-100%
Director
31-Jul-2025