Marketing Communications Specialist - Vertical Markets & Solutions

Marketing Communications Specialist – Vertical Markets & Solutions

Location: This is an onsite position based out of Berlin, CT 5 days a week (must currently live within commuting distance)

ASSA ABLOY is the global leader in access solutions. Every day we help people feel safe, secure and experience a more open world. We operate worldwide with 64,000 employees and sales of USD 15.5 billion, with leading positions in areas such as efficient door openings, trusted identities and entrance automation. Our innovations enable safe, secure and convenient access to physical and digital places.

The Door Security Solutions Sales and Marketing team represents more than 30 door, frame, and hardware brands, along with complementary products that come together to deliver comprehensive opening solutions that are safe, secure, and convenient. Our industry‑leading portfolio enables customers to achieve the highest levels of security, performance, and design from a single, trusted source—allowing for fully customized solutions tailored to their unique needs. Supported by the expertise of our door opening sales consultants, customers are guided through every stage of their project, from design and specification through occupancy and ongoing management. The Marketing arm of the team plays a critical role in enabling sales success by developing and delivering impactful sales enablement tools and integrated promotional campaigns across traditional and digital channels to educate, engage, and drive demand.

What you will be doing:

This role focuses on the hands‑on execution of marketing communications that support sales initiatives across key vertical markets and solution areas. The Marketing Communications Specialist creates, updates, and deploys a wide range of sales and promotional assets across traditional and digital channels, while coordinating messaging for trade shows, events, and field activations. Working closely with internal teams and external vendors, the role manages project timelines and deliverables, supports PR and partnership communications, and ensures all work aligns with brand standards, market needs, and evolving competitive and industry trends.

Key areas you will contribute to the role include: 

• Develop and implement marketing communication plans that support growth within priority vertical markets such as data centers, government, commercial real estate/national accounts, and retail, and solutions including sustainability, decorative, glass, and windstorm.
• Create, update, and maintain marketing materials including brochures, sell sheets, presentations, websites, case studies, videos, email campaigns, trade show materials, social media content, and other promotional assets.
• Coordinate and support public relations activities, including drafting press releases, gathering customer success stories, and assisting in the development of thought-leadership content.
• Collaborate with the Experiential Marketing team to support messaging and asset creation for trade shows, industry events, and targeted field activations.
• Work closely with other marketing communications team members to ensure alignment across campaigns, vertical strategies, and solution portfolios.
• Support communication needs related to partnerships and joint solution initiatives as assigned.
• Manage project timelines, reviews, and deliverables to ensure work is completed on time and within brand standards.
• Coordinate with external vendors, agencies, and contractors as needed for creative development, production, and distribution.
• Maintain familiarity with competitive trends, emerging technologies, and market dynamics to continually refine messaging and content.
• Perform other duties and responsibilities as assigned.

What we are looking for: 

• You have excellent organizational and time-management skills; Ability to manage multiple tasks in a fast-paced, evolving environment.
• You have strong written and verbal communication skills with the ability to translate technical or complex concepts into clear, compelling messages.
• You have strong interpersonal skills and the ability to work collaboratively with cross-functional teams.
• You are dependable and accountable.
• You align with organizational values.
• Ability to travel (up to 15%) and meet to the requirements of meetings, conferences, and events.

Education and/or experience:

• Your background includes a College/University degree (preference for specialization in related curricula such as: Marketing, Communications, or similar), or have work experience commensurate with, minimum high school/GED diploma.
• 2 – 7 years of marketing or communications experience, preferably in a B2B or solution-focused environment.
• Experience creating content for digital and traditional channels.
• Experience with Adobe Creative Suite (InDesign, Illustrator, Photoshop) or similar tools is a plus.
• Experience with vertical marketing, segmentation, or industry-specific messaging is a plus.
• Technical aptitude and interest in learning about access solutions, building systems, or related technology markets preferred.
• Proficiency in Microsoft Office; familiarity with marketing automation or email marketing tools is a plus.

Special considerations:

• This is an onsite position based out of Berlin, CT 5 days a week (must currently live within commuting distance),
• Ability to travel (up to 15%) and meet to the requirements of meetings, conferences, and events.

ASSA ABLOY offers a competitive compensation and benefits package, including bonus, a 401(k) plan, education assistance, and an environment that reflects our commitment to our employees. The wage range for this role considers a broad scope of factors that are considered when making compensation decisions. Pay within each range is based on a variety of factors including, but not limited to, to primary work job-related knowledge, skills, experience, training, licensure and certifications, business requirements, geographic location and other business and organizational needs. This salary range is a reasonable estimate for this position at the time of posting. ASSA ABLOY conducts regular review of compensation ranges and therefore reserves the right to alter this range at any given time.

Working for ASSA ABLOY means that you will be part of a dynamic environment, developing innovative solutions to improve our customers' lives. As the global leader in door opening solutions, we are using the latest technologies to open doors to events, hospitals, education, homes, hotels, airports and businesses. Joining ASSA ABLOY means being part of a fast-moving company with many opportunities.

“Let’s open the doors to the future – together!”

ASSA ABLOY is an Equal Opportunity Employer/Minorities/Females/Disabled/Veteran

We are the ASSA ABLOY Group
Our people have made us the global leader in access solutions. In return, we open doors for them wherever they go. With nearly 63,000 colleagues in more than 70 different countries, we help billions of people experience a more open world. Our innovations make all sorts of spaces – physical and virtual – safer, more secure, and easier to access. 

As an employer, we value results – not titles, or backgrounds. We empower our people to build their career around their aspirations and our ambitions – supporting them with regular feedback, training, and development opportunities. Our colleagues think broadly about where they can make the most impact, and we encourage them to grow their role locally, regionally, or even internationally.

As we welcome new people on board, it’s important to us to have diverse, inclusive teams, and we value different perspectives and experiences.