Sales Engineer - Guest Room Management System

     

 

This position required team member who has skill expertise and experience in hotel room automation, Lighting, 
motion sensors, and HVAC controls with sales skills to sell customized solutions to hotels, developers, and main 
electrical contractors. They act as the technical bridge between the client and the company's product development 
team, focusing on "spec-in" activities to ensure systems are included in project blueprints.

Key Responsibilities
• Technical Sales & Specification: Drive "spec-in" activities by working with consultants, 
architects, and developers to ensure GRMS products are specified in project blueprints.
• Customer Consultation & Demo: Conduct onsite visits and deliver technical 
presentations/demos of room management solutions, including lighting, HVAC, and IoT, to key 
stakeholders.
• Pipeline Management: Utilize CRM tools (e.g., Salesforce, Pipedrive) to manage projects, 
provide regular forecasting, and perform win/loss analysis.
• Proposal Generation: Respond to RFQs (Request for Quotations), generate costings, and 
prepare technical proposals, including Bill of Materials (BOM).
• Project Handover: Manage the transition of awarded projects to commissioning or project 
management teams, ensuring technical requirements are met on-site.
• Market Development: Identify new market segments, maintain competitive intelligence, and 
build relationships with Engineering, IT, Procurement, Contractor, Developer, Designer and hotel 
owners.


Requirements & Qualifications
• Education: Bachelor’s degree in electrical engineering, Mechanical Engineering, Building 
Services, or related field.
• Experience: more than 2 years of experience in technical sales, specifically within Hotel Building 
Automation, HVAC, lighting, or related hotel technologies.
• Technical Expertise: Strong knowledge of GRMS protocols, automation, electrical systems, and 
ability to read technical drawings (CAD).
• Skills: Strong negotiation, consultative selling, and communication skills.
• Languages: High proficiency in Englis

 

We are the ASSA ABLOY Group
Our people have made us the global leader in access solutions. In return, we open doors for them wherever they go. With nearly 63,000 colleagues in more than 70 different countries, we help billions of people experience a more open world. Our innovations make all sorts of spaces – physical and virtual – safer, more secure, and easier to access. 

As an employer, we value results – not titles, or backgrounds. We empower our people to build their career around their aspirations and our ambitions – supporting them with regular feedback, training, and development opportunities. Our colleagues think broadly about where they can make the most impact, and we encourage them to grow their role locally, regionally, or even internationally.

As we welcome new people on board, it’s important to us to have diverse, inclusive teams, and we value different perspectives and experiences.

Bangkok, TH, 10310

Sales, Marketing & Product Management
Travel Required: 11%-30%
Associate
31-Jul-2026