Senior Manager, Content Marketing



An Amazing Career Opportunity for a Senior Manager, Content Marketing, Technology!

Location: Austin, TX

Job ID: 16224


Does creating marketing content and brand strategies for a global leader in technology align with your career passion? Does developing dynamic communication programs that support and grow our industry leadership presence sound exciting? Does working with an organization that positively impacts the world every day seem rewarding? This is a unique time and opportunity to grow with us and make your impact.


Who are we? 

HID Global powers the trusted identities of the world’s people, places, and things, allowing people to transact safely, work productively and travel freely. We are a high-tech software company headquartered in Austin, TX, with over 4,000 worldwide employees. Check us out here: and 


HID’s Marketing Communications Department:

This position is a part of the corporate marketing and communications department and will report into the Senior Director, Corporate Communications and Public Relations. The goal of this team is to drive cohesive communications campaigns that champion HID’s market position, establish thought leadership, and engage and inform audiences to make connections that drive brand loyalty. This position will be responsible for managing the corporate content strategy and content marketing activities for HID Global.


As our Content Marketing Senior Manager, you’ll support HID’s success by: 


  • Develop comprehensive content marketing strategy, which includes identification of topics and content mechanisms to establish and grow industry thought leadership.
  • Build content marketing plans across a variety of content delivery vehicles, including long-form written content, blogs and articles, social media content, video, and more.
  • Create supporting content deliverables on relevant corporate topics, including whitepapers, trend reports, executive articles, blogs, social media copy, and video.
  • Manage various content creation resources, including internal planning and external vendors/agencies.
  • Build, manage, and evangelize corporate editorial calendar amongst a variety of needs, inputs, and stakeholders.
  • Develop an executive content marketing plan to promote thought leadership among senior leaders of the organization.
  • Build and launch a video content strategy, executing required activities and deliverables.
  • Drive global content within the company’s marketing campaign framework and proactively work with internal subject matter experts to identify strategic content approaches. 
  • Incorporate HID Global’s move from product to solution-oriented messaging and an end-user focus into all content marketing activities globally. 
  • Develop content that is relevant, timely and impactful in growing HID’s brand awareness, thought leadership, and share of voice.
  • Review marketing content to ensure a consistent tone and alignment with corporate guidelines.
  • Monitor, track and report content marketing KPIs aligned with the Corporate Communications department and larger company’s goals.


What we will love about your background: 


  • Experience working with and managing relationships with internal subject matter experts, external agencies and 3rd party vendors, with responsibility for budgets and achieving global content marketing objectives. 
  • Experience in business-to-business (B2B) preferred. 
  • Experience in technology content marketing campaigns.
  • Exceptional communication skills, quick thinking and the ability to work well under pressure and tight deadlines.


Your Experience and Education include:      

  • Bachelor’s degree, preferably in communications, journalism or marketing discipline preferred or equivalent experience.
  • 5 plus years content marketing experience desired.
  • Must have experience in marketing content strategy. 


Who you are as a Team Member:


  • Willingness to ‘roll up sleeves’ and dive deep into tactical work when necessary.
  • Good interpersonal skills, willingness to learn and continue to grow professionally.
  • Strong team player and ability to work well with others.
  • You welcome opportunities to incorporate diversity into your work, including valuing different backgrounds, experiences and opinions. You also embrace creating and nurturing a culture of diversity, inclusion, and belonging.


Why apply? 


  • Empowerment: You’ll work as part of a global team in a flexible work environment, learning and enhancing your expertise.
  • Innovation: You embrace challenges and want to drive ambitious change.
  • Integrity: You are results-orientated, reliable, and straightforward and value being treated accordingly.


This opportunity may be open to flexible working arrangements.


HID is an Equal Opportunity/Affirmative Action Employer – Minority/Female/Disability/Veteran/Gender Identity/Sexual Orientation.


We make it easier for people to get where they want to go!
On an average day, think of how many times you tap, twist, tag, push or swipe to get access, find information, connect with others or track something.  HID technology is behind billions of interactions, in more than 100 countries.  We help you create a verified, trusted identity that can get you where you need to go – without having to think about it.  
When you join our HID team, you’ll also be part of the ASSA ABLOY Group, the global leader in access solutions. You’ll have 50,000 colleagues in more than 70 different countries. We empower our people to build their career around their aspirations and our ambitions – supporting them with regular feedback, training, and development opportunities. Our colleagues think broadly about where they can make the most impact, and we encourage them to grow their role locally, regionally, or even internationally. As we welcome new people on board, it’s important to us to have diverse, inclusive teams, and we value different perspectives and experiences. 

 #LI-HIDGlobal #LI-Hybrid #LI-GJ1

Austin, TX, US, 78753

Communications & Corporate Affairs
Mid-senior level

Nearest Major Market: Austin